By Jon Davis
The nominations are in.. and the winner of the 2017 Strategic PR Firm of the Year in the USA goes to…… MACIAS PR.
Um, who? Has anyone heard of MACIAS PR? What happened to the big corporate PR firms, like Hotwire or Launchsquad?
If you’re a tech startup in search of publicity, you want to find the best PR firm at the best retainer price. Unfortunately, startup budget and best PR firms don’t always go together. Retainers at the big tech PR giants can easily start at $10,000 a month and require a 9-month commitment.
But that is slowly changing, thanks to a disruptive PR firm in NYC – founded by a former Executive Producer with NBC and Senior Producer with CBS in New York.
Former journalist, producer and Executive Producer – Mark Macias – founded MACIAS PR firm in 2009. If you listen to his story, you’ll believe all odds were stacked against him when he started his PR firm after a long TV news career.
“I left CBS on a Monday in June of 2009 and the next day, I was working on a laptop inside an Upper West Side Starbucks, trying to get people to believe in my business,” said Macias. “I was naive and sometimes – I think – that is what you need as an aspiring entrepreneur.”
Public relations and publicity should have been an easy sell for Macias. By this time, he had already authored the business book, Beat the Press: Your Guide to Managing the Media. He had been an Executive Producer of a nationally syndicated NBC business show and served in management at two of the four networks. His TV peers had nominated his work with five Emmy nominations and one Emmy. He had been the New York contributor for the British men’s magazine, Avantour.
But suddenly, everyone is taking notice.
MACIAS PR Named Strategic PR Firm of the Year – USA
MACIAS PR was recently recognized as one of the best PR firms in the USA – Strategic PR Firm of the Year – USA –by the international ACG Global Awards. More than 80,000 firms and individuals were nominated for the award but MACIAS PR was the only marketing and PR firm named “Strategic PR Firm of the Year.”
The ACQ GLOBAL AWARDS has honored business leaders and innovators across different industries since 2006. The awards are given by industry peers who understand the challenges and accomplishments within their industries. The ACQ Annual Award Programs recognizes organizations and individuals that have achieved outstanding commercial success in designated areas of expertise. The ACQ Global Awards set out to recognize the achievements of those who are responding most successfully to the demands being placed on them.
Macias downplays the accomplishment, giving credit to his team.
“We get excited when we see our clients in the news and on TV, but this award really goes to everyone at MACIAS PR who has worked hard to get our clients coverage,” Macias told TechNewswires. “Every day, our team has editorial debates, creative challenges, brainstorming sessions, and sometimes, I’m sure every gets annoyed with me. But hard work, creativity and persistence always get rewarded in time.”
Those rewards and recognition started happening a few years ago for MACIAS PR. In 2015, researchers and journalists with Finance Monthly Magazine named MACIAS PR the PR Consultant Firm of the Year. The next year, journalists upped the award and named MACIAS PR the Financial PR Firm of the Year – USA. Both of those awards were given based on their media placements and innovation in PR.
PR Accomplishments for PR Firm of the Year
So what led to this latest Strategic PR Firm of the Year award?
Over the last 12 months, MACIAS PR has secured news stories for its clients with the Financial Times, Bloomberg News, CBS News, Fast Company Magazine, US News & World Report, FOX News, The Arizona Republic, The Washington Post, The New York Post and others. The NYC PR firm also runs B2B campaigns and secured equally high placements for their clients in trade publications.
And earlier this year, their digital health client was named in Fast Company Magazine as one of the “Breakthrough Brands of 2017.” Probably more impressive, MACIAS PR has successfully run media and branding campaigns for clients across complicated industries: health care, digital health, financial services, technology and the nonprofit sector.
So if you’re looking for the best PR firm with the best PR retainer prices, check out Macias PR. The firm offers a wide range of services, including publicity, media outreach, introduction to journalists, messaging, social media, video production, crisis communications and original content for blogs/newsletters.